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The reason the MCU can make solo films for obscure characters and why the MonsterVerse can’t.

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Jack Capellini

Mothra LarvaeMember76 XPAug-12-2021 5:04 AM

I often hear fans argue that if the MCU can make general audiences care about obscure Marvel characters like the GOTG, Black Panther, Black Widow, Doctor Strange, and Captain Marvel, then the same can be done for monsters like Rodan, Mothra, Behemoth, etc.

But one reason the MCU succeeded at making those characters mainstream is due to brand recognition. Marvel has been ingrained in American pop culture for decades, and has built up a large fanbase over the years. Because of familiarity with the brand and the genre (Superhero Genre) it belongs in, casual moviegoers are more likely to see Marvel movies that star niche characters. I want to add that the MCU is also distributed by Disney, which is one of the richest and most well-known entertainment and media enterprises in the world. So people have already built a trust with the company to put our great content.

The MonsterVerse on the other hand is part of a genre (Kaiju Genre) that has never really been mainstream, and has a very niche fanbase that isn’t large enough to carry its films on their own. The MonsterVerse needs the general audience to generate enough money to make its films successful since they make up the majority of the movie-going audience. Therefore, as much as fans may dislike it, it is far less risky to rely on household names like Godzilla and King Kong that have had a lot of exposure to Western audiences as opposed to more niche monsters like Rodan, Behemoth, etc. Because the Kaiju Genre is a very niche genre, the general audience is less likely to run to the theaters to see a film titled Behemoth or Rodan.

I want to also add general audiences have always had a stigma towards Kaiju films, and view them as forms of mindless entertainment. I also doubt that most of them see the monsters as actual characters, with the exception of Kong. Rather, they see them as eye candy. Because Kaiju fans view the monsters as characters with personalities, they are more naturally inclined to want to see solo films for other monsters besides Godzilla and Kong. But just because the fans would be interested in watching another monster struggle to defeat a powerful enemy doesn’t mean general audiences would feel the same way.

Now, the only other monster that I can see getting a solo film is Mothra, and that’s because she’s somewhat recognizable among casual monster movie fans, and can bring in a whole new element to the MonsterVerse: the Spiritual element.

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44 Responses to The reason the MCU can make solo films for obscure characters and why the MonsterVerse can’t.

Xenotaris

GiganMember2944 XPSep-29-2021 12:47 AMTeam Mothra

I love Godzilla 2014, I only saw the initial trailer to Godzilla 2014 in theaters

ALIEN VERSUS PREDATOR UNIVERSE

G. H. (Gman)

GiganAdmin4386 XPSep-29-2021 5:41 AMTeam Ghidorah

HinikunaGoji, sonictiger,
Yeah, I wouldn't call a movie that made profit somewhere in the neighborhood of $130-$210 million a failure--False advertising or not.

It's still the only Godzilla movie (and Monsterverse flick) to cross $200M in the United States.

"'Nostalgic' does not equal 'good,' and 'standards' does not equal 'elitism.'" "Being offended is inevitable. Living offended is your choice."

sonictiger

RodanMember1733 XPSep-29-2021 1:46 PMTeam Godzilla

Well, in a critical sense.  I think G'14 is a failure in terms of story and characters (specifically referring to the handlings of Godzilla's minor screentime and the wasting of Joe Brody)

“If anyone asks where I am, I’ve left the country.”

sonictiger

RodanMember1733 XPSep-29-2021 1:52 PMTeam Godzilla

Kong: Skull Island works as it manages to do something new and completely original for the MonsterVerse, Godzilla: King of The Monsters works by at least putting more effort into an ultimately doomed sequel and giving more action but doesn't get the humans right again, and Godzilla Vs. Kong took less time and got to the point of the story and helped secure the MV for at least 2-3 sequels (possible Kong and Godzilla sequels + possible Destroy All Monsters event).

“If anyone asks where I am, I’ve left the country.”

HinikunaGoji

GiganMember2692 XPSep-29-2021 3:42 PMTeam Ghidorah

sonictiger

G14 had a good story and writing regardless of wasted potential and acting choices. Just because a story could’ve been better doesn’t mean it was bad, Endgame is a good example. There’s some problems but is still an enjoyable and satisfying film to watch.

 

Honestly I prefer seeing Godzilla less. 

I don’t think WB will make a DAM

"I must not fear. Fear is the mind-killer.”  

sonictiger

RodanMember1733 XPSep-29-2021 4:19 PMTeam Godzilla

That must explain you were on Monke team before GVK came out.  Endgame was a movie that I had very high expectations but I got blown out of the water because it was even better.  The MonsterVerse doesn't have that potential mainly because Godzilla and other Toho monsters aren't as well known in the west.  Which I think is why they tried to get more people drawn to it by casting Bryan Cranston in G14, Millie Bobby Brown in KOTM, and Alexander Skarsgard, Rebecca Hall, Bryan Tyree Henry, Julian Dennison, and MBB once again in GVK.

Warner Bros. doesn't seem to have enough confidence that the Titan characters alone will attract enough people, so they bait you into seeing the movie by marketing big names (that end up having minor roles in the actual movie) in trailers (Cranston in G14 and Brown in KOTM) or even their names on the credits on the posters seems to be oddly enough to draw suckers in.  GVK played it's marketing cards correctly by giving people what was advertised in the trailers, a big slugfest that's a visual delight and better than Batman V. Superman: Dawn of Justice in every conceivable way possible.

“If anyone asks where I am, I’ve left the country.”

G. H. (Gman)

GiganAdmin4386 XPSep-29-2021 5:05 PMTeam Ghidorah

"and better than Batman V. Superman: Dawn of Justice in every conceivable way possible."

High bar.

"'Nostalgic' does not equal 'good,' and 'standards' does not equal 'elitism.'" "Being offended is inevitable. Living offended is your choice."

HinikunaGoji

GiganMember2692 XPSep-29-2021 5:45 PMTeam Ghidorah

I can’t think of a monster movie without popular celebrities from their time. Even the Showa era had the popular (at the time) peanuts playing the Shobijin. Even Marvel uses popular actors and actresses instead of “relying” on their characters. This probably plays into why people get excited at new characters and what celebrities play them.

"I must not fear. Fear is the mind-killer.”  

sonictiger

RodanMember1733 XPSep-30-2021 12:22 PMTeam Godzilla

Gman, what are you implying.

At least GVK's fight had a winner and there was no "Martha" moment.  Also, the team-up made more sense and there were multiple bouts.

“If anyone asks where I am, I’ve left the country.”

HinikunaGoji

GiganMember2692 XPSep-30-2021 12:39 PMTeam Ghidorah

sonictiger

Its true, you set a low bar for endgame to be better than Batman vs Superman. Lots of things can be better than that

"I must not fear. Fear is the mind-killer.”  

G. H. (Gman)

GiganAdmin4386 XPSep-30-2021 1:24 PMTeam Ghidorah

HinikunaGoji,
Like a colonoscopy.

"'Nostalgic' does not equal 'good,' and 'standards' does not equal 'elitism.'" "Being offended is inevitable. Living offended is your choice."

sonictiger

RodanMember1733 XPSep-30-2021 1:42 PMTeam Godzilla

*WHEEZE*

But in all honesty, Godzilla Vs. Kong showed how a Hollywood VS movie can work.  BVS was the peak of why VS movies are rarely attempted these days.

“If anyone asks where I am, I’ve left the country.”

SasquaDash

TitanosaurusMember686 XPOct-01-2021 4:02 PM

sonictiger

I think the main issue with Batman V Superman was that it tried to force in too may plot points at once, in an attempt to catch up with Marvel. It tried to set up too many things in one movie, like Batman's origin, the aftermath of Man of Steel, Batman meeting and fighting Superman, the introduction to Wonder Woman, setting up Justice League, Doomsday, The death of Superman, and teasing the revival of Superman. It felt like these plot points should have been split up into five movies rather than one, because of this the movie ended up feeling overly cluttered.

The issue with Doomsday is that there isn't really any set up for him, he just shows up at the end of the movie so that Batman and Superman can fight something. In contrast, Mechagodzilla in GvK does have build up to its reveal and plays a big role in the story (if you think about it, Mechagodzilla actually causes the events of the film to take place).

"Neither beast nor man, something monstrous."

sonictiger

RodanMember1733 XPOct-01-2021 6:56 PMTeam Godzilla

True, true.  The issue with the MechaGodzilla plot is that it felt a smidge bit underused until the first act was over.  And wouldn't you know it, that plot contained the film's most underused characters (Madison Russell and Ren Seriwaza).

“If anyone asks where I am, I’ve left the country.”
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